New handbook for Google, Droid users
Before buying one of the new Google-powered “Droid” phones from Verizon Wireless, you may want to read the manual. Not the setup directions in the box.
No, the essential guide for Droid owners — and anyone else moving their life onto Google technology platforms — is a 384-pager written by The New Yorker media writer Ken Auletta.
“Googled: The End of the World as We Know It” is a definitive, semiauthorized history of the enigmatic company and analysis of its coming challenges.
It’s drawn from amazing access Auletta had to the company’s founders, investors and employees, with perspective from media and tech titans thrown off course by the search supernova.
The book is also a candid look at tensions within the Googleplex — between its idealism and commercial ambitions, iconoclastic founders and maturing company management challenges — and its overarching drive to play an ever bigger role in people’s lives.
Related New handbook for Google, Droid users: ivan seidenberg, ken auletta, commercial ambitions, setup directions, verizon wireless, technology platforms, management challenges, verizon communications, google, media writer, googled, s vision, googleplex, pocket computer, redmond wash